About
Bridging the labs
and the market.
Distribution Cerésenne brings to Quebec and Canada hair-care innovations that compromise on neither science, sustainability nor ethics. Our job: bridge the labs that are rethinking hair chemistry — like ARCLAY Natural Technologies in Saint-Hubert — and the retailers, salons and consumers waiting for them.
01 · Our mission
Health and wellness innovation.
The clean hair-care market is growing 28% year over year. The reason is simple: consumers read labels, demand proof, and reward brands that deliver both.
Luxfeel CTC is our first answer to that expectation.
02 · Our commitments
Five principles, zero compromise.
What we distribute has to check all five boxes. Otherwise it does not enter our catalogue.
Science first
Every formula rests on peer-reviewed chemistry. No marketing dressed up as science.
Natural cationic charge
The only cationic charge drawn directly from nature — European illite green clay.
Without the bad
No PEGs. No sulfates. No parabens. No excuses.
100% sustainable
100% natural · 100% biodegradable · 100% verifiable.
For the next-gen consumer
The educated consumer who reads labels — and rewards the rigour.
Primary contact
Charles Truong.
Founder of Distribution Cerésenne. He owns the distribution agreements with ARCLAY Natural Technologies and the salon, retailer, and wholesaler partners across Quebec and Canada.
06 · Our partner
ARCLAY
Saint-Hubert, QC
Founded 2004 · NMST
ARCLAY Natural Technologies.
Founded in 2004 and based in Saint-Hubert, ARCLAY is a natural-technology company specialized in NMST (Natural Mineral Suspension Technologies). Its platform draws on European illite green clay — sun-dried and suspended in natural spring water. That platform is what makes Luxfeel CTC possible.
Source: ARCLAY (arclay.com) · Dun & Bradstreet profile · UL Prospector.